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Privacy Statement
Greater Philadelphia Business  PRIVACY STATEMENT
Revised and posted as of: November 1, 2001

     Greater Philadelphia Business is committed to safeguarding your privacy online. Please read the following statement to understand how your personal information will be treated as you make full use of the Greater Philadelphia Business Web site. The Greater Philadelphia Business Web site is owned and operated by Greater Philadelphia Business, LLC. If you have any questions regarding our privacy statement, please feel free to contact us by e-mail at info@gp-biz.com.

Gathering of Information

Voluntary Submission
     Greater Philadelphia Business does not collect personally identifying information about any individual Greater Philadelphia Business Web site user except when knowingly provided by such individual. For example, we may ask you for information when you register for a contest or survey or to receive a newsletter. You always have the option not to provide the information we request. If you choose not to provide the information we request, you can still visit most of the Greater Philadelphia Business Web site, but you may be unable to access certain options and services.

Browser Level Information
     Greater Philadelphia Business Web servers automatically collect information about a site user's IP address, browser type and referrer by reading this information from the user's browser (information provided by every user's browser). This information is collected in a database and used in an aggregated, anonymous manner in our internal analysis of traffic patterns within our Web site. This information is automatically logged by most Web sites.

Use of Information
     Our primary goal in collecting user information is to enhance your experience on our Web site. We achieve this goal by, among other things, providing interactive communications such as our electronic newsletters to the e-mail address that you provide to us, and developing future editorial content based on your interests. To develop content targeted to your interests, we use aggregated user information to determine which areas of our Web site users prefer based upon traffic to host areas. We do not track what individual users read, but instead how well each page or content area performs overall.

     Greater Philadelphia Business is a free Web site and we derive revenues from advertising. In order to attract and retain advertisers we use the aggregated, anonymous information that we gather (as well as information from third-party market researchers) to describe our services to partners and to assist our advertisers and sponsors to better understand our audience. This is essential to keeping our service free of charge to our users. We do not disclose personally identifying information about our users to these parties. Greater Philadelphia Business may also disclose information about our users when we believe, in good faith, that the disclosure is required by law.

When you are on an area of Greater Philadelphia Business and are asked for personal information, you are sharing that information with Greater Philadelphia Business as well as business partners and vendors providing hosting and other services for Greater Philadelphia Business. If you do not want your information to be shared, you can choose not to allow the transfer of your information by not using that particular service. These parties, as well as advertisers who contract directly with a third-party service to serve their advertisements, may set their own cookies.

In addition, any personally identifiable information provided by our users as part of an advertiser promotion online may be provided directly to advertisers.

Please be aware that Greater Philadelphia Business sponsors, advertisers or Web sites that have links on our site may collect personally identifiable information about you. The information practices of those parties and Web sites linked to Greater Philadelphia Business are not covered by this privacy statement. Greater Philadelphia Business users should also be aware that, when you voluntarily disclose personal information in chat areas or bulletin boards, that information may be collected by others and may result in unsolicited messages from others.

How to Contact Us
If you have any questions regarding our privacy statement, please feel free to contact us by e-mail at info@gp-biz.com. This statement may change from time to time, so please check back periodically.

©Copyright 2001 Greater Philadelphia Business LLC. All Rights Reserved.